With over two decades of experience as a designer, writer, and consultant, Kelsey Furlong has built a distinguished career transforming how businesses connect with their customers. Her multifaceted expertise spans service design, digital marketing, and operational strategy, with a proven track record of helping organizations transform complex challenges into streamlined solutions.

As the founder of Prolimina Consulting and through her work with numerous independent businesses, Kelsey combines creative vision with systematic thinking to build sustainable, values-driven organizations that maintain authentic connections with their customers as they grow.

As a Service Designer, Automations Specialist and Online Business Manager, Kelsey specializes in:

• Creating efficient systems that save time and reduce operational headaches
• Developing customer experiences that drive retention and referrals
• Building automated workflows that maintain consistency across all touchpoints
• Implementing e-commerce solutions that boost sales and streamline fulfillment
• Crafting compelling marketing content that resonates with target audiences
  
  

Her comprehensive approach includes:

Strategic Planning & Systems Design

• Deep-dive strategy sessions to clarify business vision and goals
• Custom workflow design to streamline operations
• E-commerce optimization for increased conversions
• Implementation of automated systems for consistent service delivery
  
  

Digital Marketing & Brand Development

• Engaging social media content and campaign strategy
• Conversion-focused email marketing sequences
• Compelling web copy and promotional materials
• Brand voice development and consistency
  
  

Team Development & Training

• Custom training programs for staff and contractors
• Documentation of processes and procedures
• Team onboarding and systems implementation
• Ongoing support and optimization
  

Kelsey’s technical expertise spans essential business platforms including Notion, HighLevel, WordPress (Elementor, Oxygen), Showit, Kajabi, Circle, Shopify, ThriveCart, Shipstation, and Zapier. This allows her to create integrated solutions that work seamlessly across all aspects of her clients’ businesses.

Her value-driven approach ensures that every system, process, and customer interaction aligns with her clients’ core mission while driving sustainable growth. Independent business owners choose Kelsey when they’re ready to transform their operations from chaotic to streamlined, without losing the personal touch that makes their business special.

contact: